Built For
Lures poured by hand
Apparel cut to last
Black Water
Lures poured by hand
Apparel cut to last
We pour every lure by hand,
in batches small enough to fail.
We cut every garment to
outlast
the water it was made for.
The Working
Kit
Three pieces we build the rest of the line around — one lure, one shirt, one layer for the cold half of the morning.
Shop everythingFrom the Water
Trusted By
Anglers
Real customers, real catches. Here is what folks working black water are saying about the gear.
“The crankbait found bottom exactly where I wanted it and the hoodie hasn't pilled after a full season of boat rides. This is the real deal.”
Cole R.
Lafayette, LA
“Ordered the popper and a cap together — the popper throws a serious splash and the cap held its shape through a summer of humidity and rain.”
Marisol T.
Baton Rouge, LA
“Been fishing black water for twenty years and this spinnerbait's blade action is some of the tightest I've felt. Ordering three more.”
Dale H.
Mobile, AL
“The quarter-zip is genuinely heavyweight — not the thin stuff most brands ship. Landed my biggest fish of the year wearing it.”
Ines G.
Houma, LA